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Breaking News

Our testimony on Google-DoubleClick

published @ September 1, 2008 # No Comment Yet

Posted by Pablo Chavez, Policy CounselYou may have read that a U.S. Senate committee in Washington is holding a hearing today looking at online advertising and our acquisition of DoubleClick. Check out our Public Policy blog for more details about Google's testimony.
googleblog.blogspot.com

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Search privacy and Personalized Search

published @ September 1, 2008 # No Comment Yet

Posted by Jane Horvath, Senior Privacy CounselOnline privacy isn’t always an easy thing to understand—or to explain. When I recently joined the company, I was happy to learn that Google was continuing with the effort to make our privacy practices (and your choices) even clearer and more accessible. We are using YouTube to post [...]

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Online ad-serving tests

published @ September 1, 2008 # No Comment Yet

Posted by Alex Kinnier, Group Product ManagerWe're always experimenting and testing ways to deliver relevant and new kinds of ads, and as part of that, we recently started running a test of an ad serving technology that will help us understand online ad serving better, and allow us to experiment with some new approaches to [...]

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Google search privacy: Plain and simple

published @ September 1, 2008 # No Comment Yet

Posted by Peter Fleischer, Global Privacy Counsel
Cookies, IP addresses, logs -- all of these are important things to understand in the context of online privacy. We try to explain them in clear and simple language in our privacy policy and FAQ. But they're not always easy for non-techies to understand. Google is committed to being [...]

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Cookies: expiring sooner to improve privacy

published @ September 1, 2008 # No Comment Yet

Posted by Peter Fleischer, Global Privacy CounselWe are committed to an ongoing process to improve our privacy practices, and have recently taken a closer look at the question of cookie privacy. How long should a web site "remember" cookie information in its logs after a user's visit? And when should a cookie expire on your [...]

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Is there a doctor in the family?

published @ September 1, 2008 # No Comment Yet

Posted by Roni Zeiger, M.D., Product Manager, GoogleBefore joining Google, I was a full-time primary care doctor. My time working with patients every day, hearing their stories and trying to help make them better, is an experience I will cherish forever. And about once a week, I still practice as an urgent care doctor at [...]

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How long should Google remember searches?

published @ September 1, 2008 # No Comment Yet

Posted by Peter Fleischer, Global Privacy CounselOver the years we’ve taken many steps to protect our users' data and privacy. For example, we have resisted overly-broad government subpoenas; we've designed our services to give users a choice between personalized services and general services; and we've engineered our services to allow users to see and control [...]

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Search experiments, large and small

published @ September 1, 2008 # No Comment Yet

In my previous post, I described the components of your web search experience and the principles behind creating a great search experience. There are complex algorithms underlying simple features such as spelling correction and the two line snippets that describe each search result. We figure out what works by running experiments - tiny tests [...]

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Search quality, continued

published @ September 1, 2008 # No Comment Yet

A few weeks back Udi Manber introduced the search quality group, and the previousposts in this series talked about the ranking of documents. While the ranking of web documents forms the core of what makes search at Google work so well, your search experience consists of much more than that. In this post, I'll [...]

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Technologies behind Google ranking

published @ September 1, 2008 # No Comment Yet

In my previous post, I introduced the philosophies behind Google ranking. As part of our effort to discuss search quality, I want to tell you more about the technologies behind our ranking. The core technology in our ranking system comes from the academic field of Information Retrieval (IR). The IR community has studied search [...]

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Introduction to Google Ranking

published @ September 1, 2008 # No Comment Yet

Posted by Amit Singhal, Google FellowIn May, Udi Manber introduced our search quality group, the group responsible for the ranking of search results. He introduced various teams within "Quality" (as we like to call the group) including Core Ranking, International Search, User Interfaces, Evaluation, Webspam, and other teams. In this post, I want to tell [...]

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Introduction to Google Search Quality

published @ September 1, 2008 # No Comment Yet

Posted by Udi Manber, VP Engineering, Search QualitySearch Quality is the name of the team responsible for the ranking of Google search results. Our job is clear: A few hundreds of millions of times a day people will ask Google questions, and within a fraction of a second Google needs to decide which among [...]

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Ben Gomes on Google’s user interface

published @ September 1, 2008 # No Comment Yet

This summer several people in Google’s quality group have pulled back the curtain on how people think about search quality at Google. We’ve had Udi Manber give an overview of search quality and the groups that work on it. Then my office-mate Amit Singhal discussed some of our principles of core ranking. Amit followed that [...]

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New Toolbar PageRanks coming

published @ September 1, 2008 # No Comment Yet

Hey folks, I wanted to let you know that new toolbar PageRank values should become visible over the next few days. I’m expecting that also in the next few days that we’ll be expiring some older penalties on websites.

www.mattcutts.com

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Get your search fix with two videos

published @ September 1, 2008 # No Comment Yet

I was going to wait until part 2 was posted, but I’ll point people to part 1 now. The video from the SMX Advanced keynote is now live, so you can watch the first 25 minutes of questions and answers. Read the intro here, or just watch the video:

And Juliane Stiller from Google’s [...]

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