published @ October 16, 2008 # No Comment Yet
My apologies for the missing roundup last week--I got a lot of panicked emails from folks who were afraid that Thursday Roundups were killed off along with our old site design. Not the case--blame the missing roundup on our last-minute scramble to get Linkscape all shiny and purdy for our launch. Never fear, however: this week [...]
published @ October 15, 2008 # No Comment Yet
As I have noted previously, the Searchable Web is a three part ecosystem consisting of Publishers, Indexers, and Searchers. All three groups can optimize search from their own perspectives, but you enjoy the most flexibility in optimization as a Publisher rather than as an Indexer or Searcher. Here is why.
Searchers cannot see everything
Searchers [...]
published @ October 14, 2008 # No Comment Yet
This will be the last month, until Compete changes its reporting structure, that I attempt to measure search market share using Compete’s data. Their inability to drill down to the sub-domain level renders a lot of their data virtually useless for competitive analysis.
In September 2008 Search Market Share per Quantcast, I found it necessary [...]
published @ October 13, 2008 # No Comment Yet
“Link flow analysis” and “link juice” are two of the SEO industry’s currently hot buzz expressions. Link juice is a nonsense term, a euphemism people use for that undefined or undisclosed valuation of document relationships that search engines utilize for their own internal purposes. Link flow analysis, on the other hand, has several [...]
published @ October 11, 2008 # No Comment Yet
I apologize for the inconvenience. I’ve found so many errors in the Quantcast report I decided to delete it and repost it later after correcting the errors.
The report will include several new search engines I should have been tracking (the Compete report, which I hope to publish later today, will also include the new [...]
published @ October 10, 2008 # No Comment Yet
Disclaimer: SEO Theory is not associated with Quantcast.com and the SEO Theory real search market share report is an estimate based on data provided by Quantcast.com for free through its Web site. Quantcast.com has not endorsed this report. These traffic estimates may not represent actual unique visitor data.
Real search market share is measured [...]
published @ October 9, 2008 # No Comment Yet
Many of you should know by now that I regularly check SEO Theory’s search referral data. I have often written articles based on the obscure queries people use to find SEO Theory. Some days it seems like I have a gold mine of suggestions to work with; other days I wonder if I’ll [...]
published @ October 9, 2008 # No Comment Yet
Name the number one criticism of linkbait: from a technical point of view, the top problem with popular content is that it often doesn't attract many [...]
published @ October 9, 2008 # No Comment Yet
I’ve mentioned in the past that you should be able to optimize your page titles (and URls) forwards and backwords. Palindromes are words, expressions, or numbers that — when read forward or backward — have the same meaning. Palindromes may be composed in one of several ways, as long as the palindrome’s meaning [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]
published @ October 8, 2008 # No Comment Yet
One of my favorite, easy-to-use features in Linkscape is the ability to compare pages and domains side-by-side to see which ones have earned what relative quantities of links. For example, I was curious to see how people linked to SEOmoz (since we're on a .org and I see lots of links to .com). Linkscape to [...]